Genre theory research: metal video

For my third example, I looked at Marilyn Manson's "dope hat" music video; a clear example of a stereotypical music video within the metal genre.

This is an example of a relationship between the lyrics and the visuals; the lyrics of the song are displayed on the screen within the video; creating a clear connection between the song and the music video.

This is an example of a close up shot of the artist; record labels are aware of the fact that Marilyn Manson fans will be happy to see their icon appearing in his music video, therefore, close up shots of the artist become a key priority, due to these shots increasing the popularity of the music video.

This is an example of intertextual reference; the boat travelling across the lake of what appears to be blood is an ode to the boat travelling across the lake of chocolate within the film "Charlie and the chocolate factory".

This is an example of a relationship between the music and the visuals; a drum kit is shown within the music video whilst the sound of drums can be heard within the song.

This is an example of music videos demonstrating genre characteristics; Marilyn Manson appears menacing and strange with his face full of makeup and tattoos - this relates to the stereotype of the metal genre being slightly odd and threatening.

This music video largely conforms to Goodwin's theory, however, no reference to the notion of looking can be found within this video.